Events/Workshops

Topics covered by this course include: Understanding of GSA Schedule Multiple Award Program • Who is eligible and to buy from the Schedule? • What are agencies buying under Schedule? • Benefits of GSA Schedule contracting “Customer & Contractor” • Rules of engagement: Ordering Procedures Preparing a quality offer • Responsive & Reasonable • Compliant • Final Revisions Managing the new GSA Schedule contract • Marketing Strategy • GSA Schedule Marketing Tools and Opportunities • Staying Compliant, The Contract Assist Visit • Future of Schedule Contracting Materials Fee: $10; Advance payment is strongly suggested via Paypal at https://www.paypal.com/cgi-bin/webscr?cmd=_s-xclick&hosted_button_id=WF2S95EL6XE26 to ensure entry. Priority will be given to attendees who have paid in advance; entry by others will be allowed on a first come first serve basis due to limited seating.

Speaker: Capacity Consultants - Tami Mullen & Kim Watters

Ever wondered what the 4Ps of marketing are and why a successful marketing plan can have such a significant impact on a business’ bottom line? A well crafted marketing plan clearly defines a business’ current and future target market and an executable comprehensive strategy to acquire, retain and increase market share. This seminar will explain how to segment your market, develop promotional strategies on a budget and track the return on marketing dollars. Additionally, it will explain how to conduct a competitive and SWOT (Strengths, Weaknesses, Opportunities and Threats) Analysis as well as develop positioning and growth strategies. Come acquire the tools to develop an effective marketing plan that actually increases your company’s value and sales.

Speaker: Alisa Balwant, DC SBDC Business Consultant

Ms. Terry Nicholetti is an award-winning sales trainer (American City Business Journals Eagle Award) and former teaching nun. Ms. Nicholetti is a Communication/Creativity expert who has facilitated trainings for over 200 companies, including Cardinal Bank, Xerox, DC Chamber of Commerce, and American Association of Medical Colleges. She is also an award-winning playwright/performer (DC Madcap Carnival, 2006 and 2011), author of two books, and member of National Speakers Association (NSA). Terry's passion is to encourage moments of joy in everyday life experiences. When this happens, life becomes easier, more productive and more fun, both at work and at home!

Speaker: Terry Nicholetti